Yesterday was a good day for type releases designed or co-designed by women, so here’s a quick double showcase to commemorate the event.
Project: Guru Gomke
Designer: Pooja Saxena
Company: Matra Type
Team Members: Subhashish Panigrahi
Client: Centre for Internet and Society’s Access to Knowledge (CIS-A2K)
Link: Guru Gomke on Github
Pooja Saxena has designed some really nice Indic script typeface families (Farsan Gujarati and Cambay Devanagari for example), but I want to take a moment to shine a light on one particular project of hers.
As the name suggests, ‘Book of the Week’ was a series of paperbacks that were distributed every week in Iran between the years of 1961 and 1963. A product of the Tehran-based publishing institute Kayhan, the books gained a great amount of popularity among the general public by featuring literature from established writers, as well as publishing essays on a diverse range of topics such as science, culture, society, poetry and the arts.
… and a bit about type on the web in general.
It’s long overdue that we introduce you to Elido more. I won’t even need that many specimen images because it’s the typeface you are reading right now. When we were discussing the fonts for the Alphabettes blog, we were after something that looks appropriate for very diverse content that we didn’t have yet — potentially long or maybe short, serious, delightful, angry or funny — and that is comfortable to read and rendering well on the web. All demands that many editorial sites share.
Some very sped-up drawing, for your vector-scrutinizing pleasure. My favorite parts, if you can catch them, are when I realize halfway through that the ascender tops are leaning the wrong way, and when my boyfriend’s iMessage pops up with some solicited feedback that the “a” and “l” are too close together.
Music is Jenny by the bird and the bee.
Laura Meseguer wrote “Making waves”, an article about the design process of her typeface Magasin, published on I love typography.