Just Getting Started

What a day! We marched throughout the world and the outpouring of homemade messages of solidarity, resistance, love, and strength has been overwhelming. Here are a few of our efforts and some amazing signs we witnessed.

Some signs by Bettes:

Briar

Victoria

Nina

Dyana

Theresa

Isabel

Marisol

Nicole

Lila

Jen

Mary

Taylor

Jessica

Dirty Bandits

Indra (after ECS)

Tânia

Caren

ECS and Naomi

Our Washington DC correspondents ECS and Naomi found some amazing signs at the big march:
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Luisa Loves (Erm… Kind Of) Rio’s Old Acrylic Signs

A hardware store in Copacabana.

A hardware store in Copacabana.

Love is a strong word, but I’ll admit I have a fondness for them. In truth, I grew up in Rio and I can’t say I ever paid much attention to this kind of acrylic signs. Now, having lived in London for almost a decade, whenever I visit I stay with family in an upper-class neighbourhood where they hardly exist. A few days ago I went to the grittier neighbourhood of Copacabana and had an almost Proustian experience as I found myself surrounded by these old signs; with their cheap plastic appearance and soft edges, they formed the typographic landscape of my childhood. Although I can’t say they are exactly beautiful, I suddenly found them oddly charming. They were the letterforms of local popular commerce in 1980s Rio, the letterforms of hardware stores, florists, barbers and fishmongers, cheap-looking and anonymous, often considered ugly and vulgar. Today they are slowly disappearing, and the city doesn’t mourn the loss.

I decided to write my love letter to them, in spite of all the mixed feelings about their aesthetic value, and tried to find out more. I daydreamed about finding an old factory with stacks of old acrylic letters in different styles, dusty and forgotten…

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